custom hinged lid box with ribbon showing the importance of unboxing for consumers

Custom Packaging To Enhance Your Client’s Unboxing Experience [ + 5 Tips ]

Packaging can be more than just functional, it can also create a major marketing opportunity. According to a Dotcom Distribution survey, about 4 in 10 consumers would share a picture of a purchase on social media if it came in a unique package.…
Custom Packaging for Food Products

Food Packaging Tips for Small Businesses

Running a small food manufacturing company isn’t easy. Like any other kind of small business, you have to worry about things like costs, marketing, and finding ways to help your business grow. But packaging food for sale poses a lot of very…
Two people assembling product packaging, one holding a brown cardboard box, the other is tying a pink ribbon around it.

Protective Packaging Tips for Products

The right packaging can take an already great product and make it completely unforgettable. But no matter how great a package looks on the surface or how perfectly it reflects a brand, it won’t be effective if it doesn’t provide enough protection…
box labeled with sample on a conveyor belt

A Pressing Issue: Tips for Developing Press Kits

What are press kits? By definition, press kits (or sometimes referred to as influencer kits) are “a package of promotional material provided to members of the press to brief them, especially about a product, service, or candidate.” The…
organizing envelopes to prepare for direct mail campaign

Direct Mail Marketing Ideas & Tips to Boost Your Brand

An average of 493,400,000 pieces of mail are delivered by the United States Postal Service every day. While direct mail remains an effective way to reach consumers, you have to wonder; how do you get the attention of those you are trying to…
Cars on a highway at night with blurred lights showing fast movement and a downtown area

Dimensional Mailers Increase Trade Show Traffic

Dimensional mailers increase trade show traffic because people tend to remember our custom designed, high quality, dimensional packaging. If your business wants to increase trade show traffic and generate interest and leads, try dimensional…
White banner that says digital marketing in red and blue lettering with a cartoon style red and blue loudspeaker with marketing designs around it

Creative Dimensional Mailers Paired with Digital Marketing

Creative dimensional mailers paired with digital marketing is a great dual approach to successful marketing campaigns. Everyone knows the more ways you can gain your target market’s attention, the better. So, instead of relying on a single…
A doctors clipboard with a pen next to a stethoscope on top of a wooden table
A fisheye style photo of the night sky with stars, clouds and the sun setting

Vendor Selection for Custom Packaging and Dimensional Mailers

Vendor selection for custom packaging and dimensional mailers can be a tumultuous process. Everyone says the right things while they’re “dating”. But how many companies offer to take you behind the scenes to see how the magic happens?…
Two white gloved magician hands with a ball of multi colored sparks in between them against a dark black background

Caution: Professional Idea Magicians at Work!

Professional Idea Magicians are ready to help you. How does that work? We bring to life crazy, custom ideas. And, being in business since 1989, you can probably image the thousands of custom projects we’ve worked on. I wish I had a nickel…